Connected commerce
A smoother journey from browsing to buying.

SECTOR

Retail & e-commerce

PROJECT TYPE

Illustrative concept

FOCUS

Concept · E-commerce · UX design

STUDIO CONCEPT / E-COMMERCEeverydayObjects for a considered life.

A MORE CONSIDERED WAY TO SHOP. ↗

A NEW DIRECTION

A smoother journey from browsing to buying.

An illustrative direction for an online retail platform: considered product discovery, clear catalogue navigation and a streamlined shopping journey. This is a concept demonstrating our e-commerce service, not a commissioned client project.

Build something with us ↗

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DESIGN NOTES / ILLUSTRATIVE CONCEPT

Inside the experience.

A closer reading of Connected commerce. These notes describe the featured direction and questions to explore, rather than measured project results.

An illustrative retail direction.

This studio concept explores product discovery and catalogue navigation. It represents a proposed experience, rather than a client delivery.

Reduce uncertainty in the journey.

Clear product organisation and a considered shopping flow are the central themes of the concept.

A useful design question.

What helps someone move confidently from exploring a catalogue to choosing a product?